Full article: Auto Motive News
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CAMDEN, N.J., July 24, 2023 /PRNewswire/ — The performance-focused 2024 Subaru BRZ tS made its Global Debut at Subiefest California on Sunday, July 23. The new trim level offers the best performance and handling capability in a BRZ ever thanks to STI-tuned suspension and a Brembo braking system. For the first time, EyeSight Driver Assist Technology is now standard on a Subaru model equipped with a manual transmission. With 2024 marking the return of the BRZ tS to the model line, this top trim level will be available nationwide at Subaru retailers early next year.
The BRZ tS comes equipped with STI-tuned front and rear Hitachi® dampers to maximize its light weight, ultra-low center of gravity and precision handling, resulting in greater flexibility and better control and stability. A high-performance Brembo braking system, including gold-painted 4-piston front calipers, gold-painted 2-piston rear calipers and larger pads and rotors, enhances stopping power, fade resistance and pedal feel. The BRZ tS also has 18-inch wheels mounted with 215/40 R18 Michelin Pilot® Sport 4 tires for superior grip and quicker turn-in.
Offered for the first time on any Subaru model with manual transmission is EyeSight Driver Assist Technology. The award-winning safety system includes Adaptive Cruise Control, Pre-Collision Braking System, Lane Departure and Sway Warning, and Lead Vehicle Start Alert. All 2024 Subaru BRZ models equipped with a manual transmission will include EyeSight as standard equipment.
The latest generation BRZ has bold styling that is as impressive as its handling prowess. The overall impression is modern, agile and powerful, with focused and functional aerodynamic details. The tidy coupe design cuts through the air with a low and wide frontal area set off by large functional air intakes and a low grille capped by proud fender arches that allow just enough room for suspension points. At the rear of the car, the large rear fenders and wide track flow into dual exhausts for a low and wide stance. This visual heft is lightened by a narrow greenhouse and rear hatch that flow into a dramatic upturned “ducktail” rear spoiler.
Externally, the BRZ tS is distinguished by tS badging in the front grille and on the rear decklid. The exterior foldable mirrors and roof-mounted shark fin antenna come in a Crystal Black Silica finish. The tS will be available in all colors for the 2024 BRZ model line, all of which will be complemented by standard 18-inch aluminum alloy wheels in dark gray finish.
Inside, the BRZ tS cabin is wrapped in black upholstery with tS-only contrasting blue stitching on the front seat bolsters, leather-wrapped steering wheel, shifter boot and parking brake boot. Standard performance-design front seats with height-adjustable head restraints feature a blue leather accent down the middle. The leather-wrapped steering wheel integrates control switches for audio, cruise control and Bluetooth. BRIN NAUB® nubuck-like material enhances the instrument panel visor and door trim. The iconic STI logo is displayed on the red starter button and customizable 7-inch digital instrument cluster, also updated with tS-exclusive red accents.
The 2024 BRZ tS is powered by the platform’s 2.4-liter (naturally aspirated) 228 hp SUBARU BOXER® engine paired with a six-speed close-ratio manual transmission. The BRZ comes equipped with a comprehensive list of standard features including a TORSEN® limited-slip differential; Keyless Access with Push-Button Start; LED headlights (low and high beam) with automatic height adjustment; Vehicle Stability Control with Track Mode; dual-zone automatic climate control; Incline Start Assist; power fuel-door lock; power windows with auto up/down and pinch protection; rear center console storage box with dual USB-A input/charge ports and auxiliary input jack; variable intermittent windshield wipers with speed-sensing mist feature; and Welcome Lighting.
Based on the Limited trim, the tS also includes heated exterior power mirrors; upgraded audio system that includes a 2-channel amplifier and two additional speakers; Blind-Spot Detection with Lane Keep Assist and Rear Cross-Traffic Alert; Steering Responsive Headlights; and STARLINK® Safety and Security.
The BRZ tS was unveiled at 2023 Subiefest California at Santa Anita Park in Arcadia, California to thousands of Subaru enthusiasts. The event, one of the largest annual gatherings of Subaru fans worldwide, made headlines in 2020 when it broke GUINNESS WORLD RECORDS title for the largest parade of Subaru cars with 1,751 Subaru vehicles, spanning two miles.
Pricing for the new 2024 Subaru BRZ tS will be announced later this year.
SOURCE Subaru of America, Inc.
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Henry Ford built his first experimental car in a workshop behind his home in Detroit in 1896. After formation of the Ford Motor Company, the first Ford car, the original Model A, was assembled at the Mack Avenue plant in July 1903.
Five years later, in 1908, the highly successful Model T was introduced. Demand for this car was so great that Ford developed new mass production methods in order to manufacture it in sufficient quantities. In 1911 he established the industry’s first U.S. branch assembly plant (in Kansas City, Missouri) and opened the company’s first overseas production plant (in Manchester, England); in 1913 he introduced the world’s first moving assembly linefor cars; and in 1914, to further improve labour productivity, he introduced the $5 daily wage for an eight-hour day (replacing $2.34 for a nine-hour day). Assembly-line production allowed the price of the Model T touring-car version to be lowered from $850 in 1908 (equivalent to about 18 months salary for an average wage) to less than $300 in 1925 (equivalent to about 4 months salary for an average wage).
Media Title Lee Iacocca
Media Type Image
Website Name Encyclopædia Britannica
PublisherEncyclopædia Britannica
Url https://www.britannica.com/topic/Ford-Motor-Company#/media/1/213265/166272
Access DateJuly 21, 2023
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CHICAGO, July 21, 2023 /PRNewswire/ — Automotive seat market is estimated to grow from USD 53.7 billion in 2023 to USD 58.4 billion by 2030 at a CAGR of 1.2% over the forecast period, according to a new report by MarketsandMarkets™. The increasing demand for mid- & full-size SUVs and luxury cars has impacted the automotive seating industry. It has led to the development of seating systems with advanced features, increased capacity, customization options, and safety and comfort features. According to MarketsandMarkets analysis, the full-sized SUVs contributed ~16% to the total passenger cars production in 2022, which would increase to 3.8% by 2027. Similarly, luxury cars contributed 3.4% of total passenger car production in 2022, accounting for 2.7% in 2019 and growing steadily. The growth of these SUVs and luxury cars would be observed in countries – China, US, Germany, Japan, and the UK- hence, these countries would act as the potential markets for automotive seats in coming years.
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Browse in-depth TOC on “Automotive Seat Market“.
364 – Tables
74 – Figures
316 – Pages
Automotive Seat Market Scope:
|
Report Coverage |
Details |
|
Market Size |
USD 58.4 billion by 2030 |
|
Growth Rate |
1.2% of CAGR |
|
Largest Market |
Asia Pacific |
|
Market Dynamics |
Drivers, Restraints, Opportunities & Challenges |
|
Forecast Period |
2023-2030 |
|
Forecast Units |
Value (USD Billion) |
|
Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
|
Segments Covered |
by Type & Technology (Powered, Heated, Ventilated, Memory, Massage), Seat Trim OE & Aftermarket (Synthetic & Genuine Leather, Fabric), Frame, Component, Vehicle EV, OHV, ATV, LSV) |
|
Geographies Covered |
Asia Pacific, Americas, Europe, and Middle East & Africa |
|
Report Highlights |
Updated financial information / product portfolio of players |
|
Key Market Opportunities |
Growing focus on autonomous cars and increasing preference for ride sharing |
|
Key Market Drivers |
Rising demand for powered seats in mid-segment cars & SUVs |
Powered seats are the fastest-growing technology in automotive seats.
Powered seats are the fastest-growing market in technology, with a CAGR of 4.9% from 2022 to 2030. These seats are usually installed in the front row of the vehicle. The key reason is that this is one of the basic technologies compared with other technologies like massage, memory, heated/ventilated seats, etc. The key reason for this technology’s growth is increased demand for SUVs, as SUVs are known for their spacious interiors and higher seating positions, which often require adjustable seats to accommodate drivers and passengers of different heights and preferences. Entry or Mid-segment cars are usually equipped with basic powered seats (limited number of adjustments, such as fore and aft, up and down, and recline).
In contrast, mid-segment cars use intermediate-powered seats (more adjustments, such as lumbar support and headrest position). Luxury cars have powered seats with other functions such as heating, ventilation, and massage. With the consumer trend shifting from hatchbacks to compact and mid-size vehicles, the demand for powered seats is set to grow in coming years, where Europe is projected to be the fastest growing market and Asia Pacific is expected to be the largest market for powered seats.
Models which are equipped with powered seats are Hyundai Tucson, Kia Sportage, Toyota RAV4, Honda CR-V, and Mazda CX-5. These powered seats are becoming increasingly popular in automobiles, as they offer several advantages over traditional seats and are expected to grow steadily in the coming years; many automakers are offering these seats as standard or optional features in their vehicles.
Steel is expected to hold the largest market share in the automotive seat frame material market by 2030.
The St-37 steel profile, which has a 2.5 mm thickness, is the most popular material for seat chassis construction. Typically composed of St-37 sheet metal and welded to the seat chassis, the beam supports the seat construction and maintains it fastened to the car’s underneath. Apart from molding ability, steel also provides strength & durability, cost-effectiveness and is well suited for mass production as it can be easily formed, stamped, and welded. The most important reason is its crashworthiness, as its high energy-absorbing capacity can absorb and distribute impact forces during a collision, providing enhanced safety for vehicle occupants. Steel is the best-suited material due to other factors, such as lightweight, low cost, and recyclability. Considering all these benefits, steel/advanced high-strength steel is expected to be the leading material for automotive seat structures.
Asia Pacific region is estimated to be the dominant automotive seat market.
The Asia Pacific region leads the automotive industry, and the key contributing countries are China, India, Japan, and others. These markets are characterized by strong economic growth and rising incomes, leading to increased demand for passenger vehicles. Several significant vehicle seat producers, including Johnson Controls, Faurecia, and Lear Corporation, are in Asia-Pacific. This region has a large consumer base with rising demand for passenger and commercial vehicles, which drives the need for automotive seats industry.
The Asia Pacific region offers cost advantages for automotive seat manufacturing. It benefits from relatively lower labor and production costs, which attract automotive seat manufacturers to set up regional production facilities. For instance, in September 2022, Shenzhen Faurecia Automotive Parts Co., Ltd., a joint venture between Faurecia and BYD, opened its sixth factory at Xiatang Industrial Park in Hefei City, the capital of Anhui province. This cost-competitiveness and expansion have contributed to the market’s growth in Asia Pacific. Local seat manufacturers and suppliers in Asia Pacificenhance the region’s position in the market. These manufacturers cater to the demands of regional automakers, providing them with a competitive advantage in terms of pricing, supply chain, and customization options.
According to OICA, the top 10 countries contributed 80% of global car production in 2022. China contributes ~34% to the total output of car production. The most significant car types sold in China are SUVs and luxury cars, contributing ~49% and ~14%, respectively. According to a report by the China Association of Automobile Manufacturers (CAAM), the market for SUVs in China is expected to grow at a compound annual growth rate (CAGR) of 8.7% from 2022 to 2027. China has many affordable 7-seater and 5-seater SUVs, making them more accessible to a broader range of consumers. SUVs are becoming popular in urban areas as these vehicles offer comfort, featured seats, and connected features. Countries like India and Japan are also significant contributors to global car production; India produced 3.2 million vehicles, while Japan produced 9.1 million in 2022. This makes India the fifth-largest car producer in the world and Japan the third largest. Asia Pacific is home to some of the world’s largest car manufacturers, such as Toyota, Honda, and Hyundai, constantly expanding their production capacity and has increased demand for comfortable and luxurious vehicles, driving the demand for premium automotive seats.
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Key Market Players:
The major players in Automotive Seats Companies include Adient Plc (US), Faurecia (France), Lear Corporation (US), Toyota Boshoku Corporation (Japan), and Magna International (Canada)
Recent Developments:
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Despite being born in Italy, Bugatti established his automobile company, Automobiles E. Bugatti, in 1909 in the then German town of Molsheim in the Alsace region of what is now France. The maker was known for some of the fastest, most luxurious, and technologically advanced road cars of its day. Exceptional engineering led to success in early Grand Prix motor racing, with a Bugatti being driven to victory in the first Monaco Grand Prix.
While displaced from his home in Alsace by World War I, Bugatti designed aeroplane engines, notably the somewhat baroque 16-cylinder U-16, which was never built in any large number and was installed in only a very few aircraft.[7][8] Between the wars Bugatti designed a successful motorized railcar dubbed the Autorail Bugatti, and won a government contract to construct an airplane, the Model 100. It was designed by Louis de Monge using two type 50B Bugatti engines but never flew due to the outbreak of World War II. Surgical instruments, designed by Bugatti for a friend who was a professor at a nearby hospital, are still in use to this day.[9]
Bugatti’s son, Jean, was killed on 11 August 1939 at the age of 30 while testing a Bugatti Type 57 tank-bodied race car near the Molsheim factory. After that, the company’s fortunes began to decline. World War II ruined the factory in Molsheim, and the company lost control of the property. During the war, Bugatti planned a new factory at Levallois in Paris and designed a series of new cars.
Bugatti’s concept of customer relations was somewhat eccentric. To a Bugatti owner who complained that his car was difficult to start on cold mornings, he is said to have retorted, “Sir! If you can afford a Type 35, you can surely afford a heated garage!”[10] Another famous line he told to a customer complaining about the brakes in one model was, “I make my cars to go, not stop!”[11] He was inducted into the Automotive Hall of Fame in 2000.[12][13]
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